Source: Ace Metrix
Notes: Google continues to air creative ads on national TV, according to Ace Metrix’s latest rundown of the “Brands of the Year,” which lists the brands that aired the most effective ads in relation to their competition. Google – the brand of the year in 2013 and the top advertiser in the Software & Websites category again last year – topped its category again in 2015, outperforming the average brand Ace Score by 20%. (more…)