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US Smartphone Penetration Growth Slow Again in Q3

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comScore-Smartphone-Share-of-Mobile-Subscriber-Market-Q12012-Q32015-Nov2015Source: comScore

    Notes: Smartphone penetration among US mobile subscribers aged 13+ continues to hover around 77%, as it has throughout this year, per the latest market data from comScore. Some 77.4% of US mobile subscribers aged 13 and older owned a smartphone during Q3, up only slightly from Q2’s 76.7% and Q1’s 77%. Android continued to be the top platform (52.3% of smartphone subscribers) in Q3, ahead of Apple (43.6%), which remained the top OEM. (more…)


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