Two-Thirds of Americans Agree: Brands Must Be Environmentally Responsible

Two-thirds of US consumers (aged 15 and older) agree that brands must be environmentally responsible, but that level of agreement is trumped by several other countries tracked in a recently-released GfK survey. In fact, an average of 76% of respondents across the 23 countries surveyed agreed with the statement regarding brands’ environmental responsibility. (more…)