Top 10 Multi-Platform Multimedia Websites – July 2015
Note: The Experian Marketing Services data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise...
View ArticleTop 10 Multi-Platform Mobile-Phone Entertainment Websites – July 2015
Note: The Experian Marketing Services data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise...
View ArticleTop 10 Multi-Platform TV Websites – July 2015
Note: The Experian Marketing Services data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise...
View ArticleTop 10 Multi-Platform Print Media Websites – July 2015
Note: The Experian Marketing Services data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise...
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Back to School Stats 2015 (Updated)
It’s the second half of August. Too late for a back to school (BTS) data update? Not so, according to multiple recent studies that suggest a later end for the season this year. In fact, MasterCard...
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Search Ranking Studies: Trends and Important Factors
Annual search engine ranking studies have been recently released by both Moz and Searchmetrics [download page], relying on slightly different methods to arrive at their conclusions about what’s...
View ArticleTop 10 Multi-Platform Broadcast Media Websites – July 2015
Note: The Experian Marketing Services data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise...
View ArticleTop 10 Multi-Platform Real Estate Websites – July 2015
Note: The Experian Marketing Services data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise...
View ArticleTop 10 Multi-Platform Travel Websites – July 2015
Note: The Experian Marketing Services data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise...
View ArticleTop 10 Multi-Platform Health & Medical Information Websites – July 2015
Note: The Experian Marketing Services data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise...
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Smartphone-Owning Millennials Say Most of Their Retail Browsing Occurs In-Store
Source: Adroit Digital [download page] Notes: With all the buzz about e-commerce, it’s sometimes easy to forget that it remains a fraction of total retail spending. Now, new survey results from Adroit...
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Mobile Social Media Consumption Grows Across Age Groups
Source: comScore Notes: Time spent with social media among mobile device users to grow at a rapid clip, details comScore. The data reveals some interesting divergences in mobile social networking use...
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What Are Consumers’ Top Customer Service Irritants?
Almost 9 in 10 consumers have contacted customer service at some point in the past year, according to a recent survey from the Consumer Reports National Research Center. The study found that poor...
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Games and Music the Preferred App Categories Among Older Teens
A majority of “Millennial teens” (16-19) say that a recommendation from a friend or family member would influence them to try a new mobile application, making this a bigger influencer than social media...
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What Americans Find Most Important in a New Vehicle, by Generation
Source: The Harris Poll Notes: Reliability is the attribute American adults find most important when considering a vehicle, no matter their age, gender or political party. That’s according to a recent...
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1 in 3 Marketers Say They Have All The Tech Tools They Need
Source: Ascend2 and Research Partners Notes: Fewer than 1 in 10 marketing, sales and business professionals (predominantly B2B) say they have all the marketing technology tools they need and fully...
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Pay-TV Net Subscriber Losses Largest For A Q2; Still Minimal
Source: Leichtman Research Group (LRG) Notes: The 13 largest pay-TV providers in the US, which represent roughly 95% of the market, together shed nearly half a million subscribers in Q2, per LRG data....
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Top Stated Reasons For Abandoning A Mobile Transaction
Source: Jumio Notes: A majority (56%) of US smartphone owning adults have abandoned a mobile transaction, according to Jumio, though this figure is down from 66% in a similar survey conducted in 2013....
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Ad Creative’s Top Challenge? Better Understanding Consumers
Most brand managers and ad agency personnel believe that the quality of creative work in today’s advertising is generally good, finds CRN International in a recent survey [pdf] of 124 respondents...
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Mobile Email Engagement Grows
Mobile devices have represented the majority of email opens for some time now, but studies have shown that PC users tend to click more than mobile users. That may now be changing, according to the...
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